Course Description:

How can a community stand out in a crowded market? But more so how can a development project stand out in a community? The simple answer is to incorporate art. Art can be used as a community landmark, it can be used to attract a certain clientele, and it can increase property value. That’s just a few examples. Those developers and real estate agents that understand the impact art in real estate are working with art specialists and renowned artists to incorporate art into their development projects. In this class we are going to discuss art’s role in commercial real estate.

Objectives: After taking this class students will understand:

• Types of Commercial Art

• The Benefits of Art in a Community

• Data Set Examples of Commercial Art Spaces

• Local Programs and Block Grants for Commercial Art

• Choosing Art for Your Space at Each Development Stage

• The Challenges of Using Art in Commercial Spaces